New Era Recordz is owned and was formed in 2003 by Smooth of the rap group K2S. The concept for New Era first came in 1997 when K2S released their 2nd album entitled "Welcome to the New Era" on the Metro 1 Music label.
 
The mission of New Era Recordz is to represent the gospel with high-quality music production and heart-felt lyrics. Now in 2006, smooth is launching the label full force so be on the lookout for lots happening in the near future!
 
New Era Recordz also runs a 48 track pro tools set-up called New Sra Studioz in Yakima, Washington in the Pacific Northwest.
 
Here's a brief run down of what's in the studio...
 
- Apple Mac Pro
- Apple flat display
- 48 track Digidesign Pro Tools Factory 003
- Digidesign Music Production Toolkit
- Akai MPC 2000 xl studio plus
- Mackie Mixing Board
- Berihnger Mixing Board
- Emu Proteus 2000 sound module
- Emu Mo' Phatt sound module
- Orbit sound module
- M-Audio Midi Keyboard
- Yamaha DX-100 Keyboarrd
- Rocktron Banshee Talkbox
- DAT Recorder/Player
- Audio Technica Studio Mic
- Alesis M1 Studio Monitors
- AKG Headphones
- Audio Technica Headphones
- 2 Technics 1200 Turntables